Category: Newsletters

As we reflect on 2022, we’re beyond grateful for the people and projects that have helped us grow. Join us in closing out the year with some industry insights, recent work and a few warm fuzzies.

It’s the season of ghosts and goblins, and UPBrand is all in. This month, we’re exploring the sonic history of horror, conjuring up guidelines for Irish spirits and moonlighting as ghost hunters.

Get your pumpkin fix this fall with UPB-approved cocktails. Then, sit back and get up to speed on Google Ads updates, international brand rollouts and some agency adventures.

This month, we’re diving into first-party data, Instagram’s evolution and the lifelong legacies of The Quiet Man, Dos Primos and El Mayor. Not to mention, welcoming a new face.

Get our take on AI in advertising, rainbow capitalism during Pride Month, a sneak peek at one of our coolest video productions yet and a big bit of ad agency news.

Summer is in full swing! Freshen up your social feed with tips from our photography experts, discover hot trends and join UPBrand for a day at the races.

UPBranders weigh in on ways to conquer creative blocks. Plus, some thoughts navigating digital marketing post-cookies, exciting productions and special anniversaries.

Spring is the perfect time for fresh ideas, and we’re using our curiosity to explore podcast marketing opportunities, social media strategies and internal growth.

Now that we’re back in the office, we’re using this energy to dig into social media influencer trends, launch Ranken campaigns and send The Quiet Man to the Big Apple.

Take a look at the downhome Dos Primos Reposado launch, UPBrand’s top Super Bowl ad picks and exciting agency happenings.