Digital Campaign Manager

UPBrand is a full-service branding and digital agency. We are all about helping clients define and own their authentic position in the marketplace across the entire customer journey. And, if you’ve been in this business for a minute, you know that journey includes digital marketing, more than ever. We are looking to build our growing team with a smart and savvy Digital Campaign Manager to keep our digital processes running like a well-oiled machine.

The Digital Campaign Manager will be responsible for implementing, monitoring and reporting on digital marketing campaigns for a variety of clients in multiple verticals, along with managing a variety of digital projects for the agency.

At UPBrand, we’re driven by a set of core values that we actually measure ourselves against–Invention, Collaboration, Gratitude, Commitment, Excellence & Maturity. As a member of our team, you will be challenged and held accountable for excellent work. You’ll also be trusted to do your job and empowered to drive improvement. We expect everyone to contribute to our culture in their own unique way, whether that’s planning an annual horror movie screening, providing comic relief, inspiring the team with industry facts or challenging your coworkers to win 100 consecutive games of darts.

The ideal candidate for this position will have a basic understanding of how to set up and manage digital marketing campaigns or projects, particularly in these areas:

  • Website Planning & Deployment
  • Paid Search (Pay-Per-Click, PPC)
  • Paid Social Media Advertising/Organic Social Media
  • Display/Remarketing
  • Email Marketing
 

Key Responsibilities:

  • Work with PROPS (Production/Operations) team and Digital team to ensure all digital projects are executed flawlessly, on time and on budget
  • Developing project plans/checklists, creating timelines & assigning/enforcing to-dos across all digital projects
  • Daily campaign check-ins across campaign platforms, catalog performance and elevate any concerns to Digital Strategist
  • Campaign budget monitoring to ensure all campaigns are spending according to approved budgets
  • Posting/scheduling social media campaign content
  • Gathering campaign data from various sources to aid in monthly reporting

Candidate Qualities:

  • Excellent attention to detail
  • Highly organized
  • Strong ability to multi-task and prioritize
  • Self-starter; desire to self-motivate and work efficiently to meet strict deadlines
  • Solution-oriented; ability to quickly see alternatives
  • Strong verbal and written communication skills
  • Open to listening and adjusting based on feedback
  • Basic knowledge of Google Adwords, Facebook Ads, Sprout Social (or similar), Microsoft Excel/Google Sheets
  • Aligned with UPBrand’s core values and ethos


Desired Experience:

2+ years of professional experience in digital project management role (salary commensurate with experience)


Education:

Bachelor’s degree in Marketing/Advertising, Communications or Business


Set Yourself Apart – Nice to Have:

  • Basecamp Experience
  • Google AdWords or Google Analytics Certification
  • Web Analytics & UX Experience
  • WordPress Experience
  • Advanced Knowledge of Microsoft Excel/Google Sheets
  • Knowledge of SEO and Content Marketing Strategy
  • Hubspot Marketing Hub Experience
  • Copywriting Experience

This position reports to Lance Lemen, Director of Operations.

APPLY